(French) National Member Webinar: Finding a balance in marketing in a diversity and inclusion approach by changing the way we work and collaborate
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(French) National Member Webinar: Finding a balance in marketing in a diversity and inclusion approach by changing the way we work and collaborate
March 23, 2022 @ 12:00 pm - 1:00 pm
(Please note that this webinar will be offered in French.)
Wednesday, March 23, 2022, from 12 PM to 1 PM EDT – this event is exclusive for employees of our Proud Partners and Community Partners.
How can organizations develop marketing strategies that are truly inclusive? In an era of growing interest in diversity and inclusion strategies in the workplace, how must media relations and marketing evolve in order to truly reflect companies’ and institutions’ values? Marjorie Roux is an experienced public relations specialist who, before starting her own company, guided many companies with her philosophy of everyday inclusion. Using concrete examples, she will share strategies for finding more balance by changing the way we work and collaborate.
Presenter:
Founder of PR firm MATINÉE STUDIO, Marjorie has over 15 years of experience in PR, both on the agency and client side. Her expertise includes planning and execution of local, strategic and creative integrated communications plans in the beauty, fashion, retail, design, food and technology sectors. Prior to becoming an entrepreneur, Marjorie was Director of Public Relations at SEPHORA Canada, led the North American (Canada and USA) public relations teams at DAVIDsTEA, worked as a senior member at ZAK COMMUNICATIONS and MSLGROUP on numerous projects in beauty, fashion, new technologies and health, and honed her corporate communications expertise at EDELMAN. In her spare time, Marjorie is an avid reader who enjoys all things beauty and art. She also supports the LGBTQ+ community by participating in local activations and assisting Canadian non-profits with their external communications and annual events.
This event is exclusive for employees of our Proud Partners and Community Partners. If you would like to register after the deadline, please send an email to info@prideatwork.ca