City : Oakville

Category : Full time - Permanent

Industry : Education

Employer : Sheridan College

Reporting to the AVP, Global Engagement, the Director, Future Students (International) holds responsibility for designing, operationalizing and implementing innovative international student recruitment, onboarding and persistence strategies to grow and diversify international student enrolment and enhance student completion rates at Sheridan College.  

Using a strategic enrolment management (SEM) approach, the  incumbent is responsible for developing and implementing strategic initiatives to attract and enroll international students at Sheridan College. These functions will be complemented with strategic and innovative onboarding and retention initiatives that will galvanize the international student experience at all points of the international student lifecycle.

This role involves leading a dynamic team, fostering relationships with international partners, and ensuring a seamless student experience process for prospective students from around the globe.

The Director will work collaboratively with a cross functional team including the Registrar and AVP, Enrollment Management, the AVP, Institutional Research, Academic Leadership Teams (Deans/Associate Deans), and the Associate Director, International Student experience amongst others to make data informed decisions to position Sheridan as a leader in Global Engagement.  

What You’ll Be Doing

• Developing and executing a comprehensive international recruitment strategy aligned with the college's enrollment goals;
• Collaborating with senior leadership to set annual recruitment targets and budget allocations;
• Providing operational and strategic leadership for a team of Regional Student Recruitment Managers who will identify and cultivate relationships with prospective students, international schools, agents, and other partners to promote Sheridan College;
• Providing ongoing support, training and professional development for the international student recruitment team and in-country representatives to promote a high-performance team mindset;
• Developing and implementing targeted marketing campaigns to attract prospective international students;
• Engaging and negotiating commercially and strategically focused compliant agreements with international recruitment agents to support business operations;
• Implementing and managing an agent evaluation process to meet enrolment diversification targets aligned with institutional targets;  
• Overseeing the Customer Relationship Management (CRM) activity to improve student/agent communications and maximize conversion of inquiries to enrolment;
• Ensuring timely and accurate communication protocols exist between the agents and the college to ensure agents are informed of strategic priorities with regards to program recruitment and student diversification;  
• Designing and implementing a comprehensive agent onboarding program to ensure those representing Sheridan are aligned with the college’s values and priorities;  
• Leading strategic development, management and reporting of portfolio capital and operating budgets; Establishes priorities and seeks opportunities to maximize capacity of resources;
• Collaborating with leadership team to manage fiscal, physical and human resources, including development of budget for joint initiatives;
• Monitoring and analyzing recruitment and admissions data to assess the effectiveness of strategies and initiatives;
• Preparing regular reports for senior leadership, highlighting trends, challenges, and opportunities in international student recruitment;
• Utilizing data to make informed decisions and adjustments to recruitment strategies;
• Forecasting enrolment trends for future student intakes;
• Ensuring compliance with all relevant immigration regulations and institutional policies;
• Managing risks associated with international recruitment and admissions, including financial, legal, and reputational risks;
• Staying informed about changes in international education policies and practices;
• Maintaining continuous improvement and lean management mindsets; 
• Performing other duties as assigned.

About You

You are a self-directed natural leader and have a highly collaborative spirit which, combined with your keen interpersonal and communication skills, empowers you to build positive and collaborative relationships and create and maintain a positive organizational culture. 

You have sound understanding of project management and change management principles and tools and have the ability to multi-task, prioritize, balance and manage multiple complex and competing demands. 

You have superlative presentation and influencing skills with an ability to influence at all levels and obtain buy-in when diverse needs and competing priorities exist and can clearly communicate complex information verbally and in writing across multiple levels. 

You have the skills and knowledge to work with an increasingly diverse student and staff population as well as a proven commitment to anti-oppression, equity, and inclusion. 

You exercise sound judgement and your sharp problem solving and conflict resolution skills, along with your ability to invite new ways of thinking, allow you to solve challenges in a creative way to help advance organizational goals. 

You enjoy balancing many different tasks, staying organized and planning and have the ability to integrate multiple streams of information, prioritize and track multiple projects to meet a demanding workload and keep things running smoothly. 

The successful candidate will also possess the following qualifications:

• Master’s degree in arts, social sciences, business or another related field.
• 5-years successful and progressive professional and leadership experience in post-secondary education,  -  including at least 5-years in enrolment management and registrarial functions (specifically, domestic and international student recruitment, admissions,) and 3-years in a leadership capacity(equivalencies considered).
• Experience with enrolment planning and change management strategies (including successful institution-wide implementation).
• Proven experience in leading domestic and international recruitment strategies, functions, business processes, and policies as they relate to enrolment management.
• Experience in post-secondary education recruitment activities such as formal presentations, education fairs, trade shows, and community and business events.
• Overseas work experience considered an asset.
• Familiarity with different education systems in major international student source countries including academic and non-academic policies and regulations.
• Financial management experience (revenues, budget) and ability to develop and recommend creative solutions to address fiscal pressures.
• Experience and skills in the development and management of a customer service focussed organization, providing multiple services to a broad range of clients and stakeholders in a multi-channel environment.
• Experience with metrics and data-driven decision making;  high capability in the use of analytical data and experience working with data systems, data management and reporting.

Who We Are

Every member of the Sheridan community is passionate about the transformational role we play in people’s lives. Our strategic plan, Sheridan 2027: Forging the Future (https://www.sheridancollege.ca/sheridan2027), charts a path towards a new ground-breaking model of higher education that reshapes post-secondary education and better prepares students for the future. We are committed to demonstrably advancing equity, diversity, and inclusivity. Diversity is our strength and fuels our commitment to excellence. Across our campuses, we’re making meaningful strides towards developing an equitable and inclusive community.

• For more information, visit: Why Work at Sheridan

Other Details

Faculty/Department: Office of Strategy & Global Engagement
Primary Work/Campus Location: Trafalgar (may be assigned activities at any Sheridan campus) 
Work Categorization: Hybrid Position | On-site at least 3 days/week
Reference #: J1124-0652
Employee Group: Administrative
Payband: NO
Salary Range: $126,723 - $158,483
Application Deadline: December 3, 2024

Sheridan is deeply committed to implementing the Calls to Action framed by the Truth and Reconciliation Commission. We acknowledge that we live and work on the traditional territory of the Mississaugas of the Credit First Nations, Anishinaabe Nation, Huron-Wendat and the Haudenosaunee Confederacy. Sheridan is situated on these lands, and it is our collective responsibility to honour and respect those who have gone before us, those who are here, and those who have yet to come. We are grateful for the opportunity to be working on this land.

Sheridan values the diverse and intersectional identities of its students, faculty, and staff. Sheridan regards equity and diversity as an integral part of academic excellence and is committed to accessibility for all employees. Sheridan seeks applicants who embrace our values of equity, anti-racism, and inclusion. As such, we encourage applications from qualified candidates who have been historically disadvantaged and marginalized, including those who identify as First Nations, Métis and/or Inuit/Inuk, Black, members of racialized communities, persons with disabilities, women and/or 2SLGBTQ+.

Sheridan will provide job applicants with accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. To request accommodation, please contact Human Resources.

You may be asked to provide copies of your educational credentials at the time of interview. Upon hire, we require official confirmation of educational credentials and Canadian equivalency assessments, if applicable.