Digital Product Manager, Growth & Sales
City : Toronto, Ontario
Category : Full time
Industry : Financial Services
Employer : Shoppers Drug Mart®
Referred applicants should not apply directly to this role.
All referred applicants must first be submitted through Workday by a current Loblaw Colleague.
Location:
500 Lake Shore Boulevard West, Toronto, Ontario, M5V 2V9When you hire great people, great things can happen.
PC Financial offers unprecedented value to Canadians through payment products. We're a different kind of bank with a different type of team—we’re collaborative and supportive and have the freedom and responsibility to thrive. Our purpose is to make the everyday simple and better for our customers, and we strive to make every dollar worth more.
Proudly serving over 3 million customers, PC Financial continues to grow by offering payment solutions and services that reward our customers every day. As a subsidiary of Loblaws Company Inc., we share the CORE values of Care, Ownership, Respect and Excellence. We are dedicated to helping Canadians Live Life Well. Join us on our journey.
*Our hybrid model requires this role to be in office 4 days a week with flexible working hours at our Bathurst/Lakeshore location.*
Job Description
The Digital Product Manager, Growth and Sales, is responsible for the customer acquisition funnel including the digital acquisition experience, applications, onboarding and initial activation. This role will support the planning and lead the delivery of key platform functionality such as new features, enhancements, architectural development, and reporting & analytics, that deliver value across Digital, Call Center & Pavilion channels.
As one of the key leaders in product development, the Digital Product Manager will work with the technical & non-technical partners to represent the voice of the customer and the vision of the product throughout the product development process and present these as user stories to the engineering team.
The Digital Product Manager will bring leadership, coordination, and organizational skills to maintain a steady release plan.
What You'll Do
- Support the maintenance of the product backlog ensuring that it’s prioritized and continuously remove customer friction and drive business value.
- Lead the end-to-end customer experience for growth and sales journeys with the Sr. Digital Product Manager
- Lead product discovery with design, working through sophisticated problems to generate ideas and solutions
- Partner with colleagues across all levels of the organization to identify business challenges and gain alignment on the roadmap
- Actively seek customer feedback, behaviors and analytics.
- Run and own customer research, market analysis and competitive analysis to build truly customer first solutions
- Active participant in scrum ceremonies such as refinement, story pointing, sprint planning and demos.
- Define and implement a Minimum Viable Product (MVP) balancing between the digital strategy, execution of new features, and continuous optimization.
- Be accountable for driving key metrics forward for the growth and sales outcome
- Handle multiple and sometimes conflicting timelines.
What You Bring
- University degree, preferably in Business or Engineering
- Minimum of 3-5 years of digital product management and with a focus on customer acquisition and increasing sales
- Experience with agile/scrum software development methodology.
- Excellent problem solver with the ability to generate ideas and make solution recommendations.
- Flexibility to partner with collaborators across all levels within and outside the organization.
- Able to dive into a problem area to pull insights and generate creative solutions.
- Proficient presentation, analytical and problem-solving skills.
- Proficient with analytics tools (Adobe, Google Analytics), agile project management tools (Jira and/or Miro) and remote user testing.
- Experience in experimentation and A/B testing
- Ability to work independently and as part of a dynamic group.
Come and join a winning team who demonstrates innovation, energy, creativity and vision. We recognize the importance of a diverse workforce and we therefor encourage applications from Aboriginal Peoples, women, members of a visible minority and persons with a disability. We thank all applicants for their interest, however, only those selected for an interview will be contacted.
Number of Openings:
1PC Financial recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants and colleagues with disabilities.
In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.
Please Note: If you have Employee Self Service (ESS) on Workday, apply to this job via the Workday application.