City : Surrey

Category : See posting

Industry : Financial Services

Employer : Coast Capital

Location(s): Help Headquarters 

Job Type: Full Time Regular 

myWork Program: Hybrid

Starting Salary Range: $64,700.00 - $80,000

Background Screening Requirement: 

• Enhanced Criminal Record Check
• Credit Check
• Identity Verification 
• Employment Verification
• References

Job Purpose

The Marketing Specialist’s chief mandate is to support the Marketing Strategy & Planning team with the planning, development and implementation of member-centric marketing programs and campaigns that engage members, deepen member relationships and drive business results. 

Accountabilities

• Leads the development of targeted lists for call leads, emails and online banking messages, coordinating with the Enterprise Analytics, CRM, distribution and Marketing teams
• Works within established go-to-market process to develop campaign collateral, working with internal stakeholders and external vendors
• Participates in the planning and development of automated member experiences across multiple channels
• Develops and coordinates deployment of marketing member communication across multiple channels
• Develops email journeys for campaigns which integrate member segmentation and behavior
• Analyzes and reviews performance results and recommends and executes on optimizations
• Coordinates and participates in recurring huddle calls and meetings to drive business objectives
• Coordinates member events 

Skills & Qualifications

• High School and a Diploma, plus Specialized Certification/Professional Designation: Marketing related education preferred
• 1 - 3 years’ experience in similar role or with similar comparable work.
• Ability to manipulate data in MS Access/Excel
• Proven experience writing creative briefs for various channels and managing a production process
• Email marketing experience
• Experience utilizing a CRM system (Salesforce)
• Ability to manage and prioritize workloads with minimal supervision
• Highly organized and detail oriented
• Ability to build and foster relationships and work in a collaborative environment
• Strong communication, writing, presentation and listening skills
• Strong analytical skills 

Equity, Diversity & Inclusion at Coast Capital

Don’t meet every single requirement? At Coast Capital, we believe everyone has potential. We are committed to building better, brighter, more inclusive futures for everyone – including our employees. We see the potential in our employees to achieve amazing things and want to invest in your future. If you’re excited about this career opportunity and your experience may not perfectly align with every qualification in this job posting, we still encourage you to apply. You may be just the right candidate for this or other opportunities at Coast Capital.

At Coast Capital, we are committed to equity, diversity and inclusion. We strongly encourage applications from Indigenous Peoples, Black, and racialized persons, persons with disabilities, people of diverse sexual and gender identities and women. We value applicants who have demonstrated a commitment to equity, diversity and inclusion and recognize that diverse perspectives, experiences and expertise benefit of our employees, our members, and our community.

Coast Capital is committed to providing an accessible recruitment experience. If you are a candidate with a disability and require accommodation(s) during any stage of the recruitment process, please contact us at accessibility@coastcapitalsavings.com or 778-391-5836. This contact is intended solely for inquiries or feedback related to accessibility barriers, accommodation requests or alternate format requests. We will work with you to ensure your needs are met. You will only receive a response to inquiries related to these topics.