City : Surrey, BC

Category : 2334-Fashion Marketing Diploma (FMRK)

Industry : Education

Employer : Kwantlen Polytechnic University - KPU

Kwantlen Polytechnic University

FASHION MARKETING DIPLOMA INSTRUCTOR – Competition ID: 2796
Position Type: Qualified Faculty List

Kwantlen Polytechnic University (KPU) proudly offers all learners opportunities to achieve success in a diverse range of programs that blend theory and practice, critical understanding, and social and ethical awareness necessary for good citizenship and rewarding careers.

KPU takes its name from the Kwantlen First Nation. We work, study, and live in a region south of the Fraser River which overlaps with the unceded traditional and ancestral lands of the Kwantlen, Musqueam, Katzie, Semiahmoo, Tsawwassen, Qayqayt, and Kwikwetlem peoples.

FACULTY OVERVIEW

Imagine teaching in a new, cutting-edge facility backed by a 30-year history as an industry leader. The Wilson School of Design (WSD) has seven different programs that encourage students to take risks and innovate in small, personalized classes offering intensive hands-on learning experiences and state-of-the-art equipment.
In this vibrant environment, KPU’s Fashion Marketing (FMRK) Diploma program is globally positioned to continue developing exceptional graduates respected for their market-driven approach and forward-thinking skills. Can you picture yourself working with dedicated students and colleagues integrating visual communication, marketing and business skills in a collaborative classroom? Come and be a part of our team. 

POSITION OVERVIEW

Fashion Marketing Diploma is updating our qualified faculty list and vetting current instructors from across KPU. As a result of the curricular changes from our program review, the new program model started in Fall 2021 with an improved program. Calendar descriptions for each course are included at the end of the posting. We are seeking applicants who are qualified to teach one or a selection of the following courses:

• FMRK 1105 Digital Software for Fashion Marketing  
• FMRK 1116 Apparel Industry  
• FMRK 1151 Fashion Retail Work Experience  
• FMRK 1205 Visual Communication for Fashion Marketing  
• FMRK 1215 Textile Science  
• FMRK 1250 Fashion and Consumers  
• FMRK 2105 Visual Fashion Merchandising & Promotion  
• FMRK 2115 Fashion Forecasting  
• FMRK 2120 Fashion Writing  
• FMRK 2205 Fashion Buying  
• FMRK 2215 Fashion Events and Promotions  
• FMRK 2240 Fashion Marketing Work Experience  
• FMRK 2260 Entrepreneurial eCommerce for Fashion Marketing  

OTHER RESPONSIBILITIES

Faculty members of FMRK are also expected to contribute and participate in any of the following: 

• Curriculum development and review.
• Assisting students outside of scheduled class time.
• Preparation processes and site visits.
• Service and representation of the programme on various university committees, internally and externally.

QUALIFICATIONS

Minimum required qualifications include:

• Post-secondary teaching experience is preferred, but not mandatory.
• Bachelor’s Degree in Fashion Marketing or related disciplines or academic credentials
• Experience appropriate to areas of responsibility and at least three years of related work experience
• Minimum 3 years of post-secondary teaching experience or a teaching credential is preferred

APPLICATIONS

Applications must include:

• Include your resume and cover letter.
• Within the cover letter specify each course number and name that you are applying for. In addition, provide a rationale for the courses you are applying to teach. 
• Include copies of post-secondary transcripts in your application. 
• The course numbers, course names, and updated calendar descriptions of all courses offered are listed below. 

CALENDAR DESCRIPTIONS

FMRK 1105 Digital Software for Fashion Marketing  
Students will examine the capabilities of industry-standard productivity software such as Microsoft Word, PowerPoint, and Excel to develop solutions for fashion marketing related business activities. They will create and edit fashion marketing-related artwork and digital media using design software such as Adobe Illustrator, Photoshop and InDesign.

FMRK 1116 Apparel Industry  
Students will acquire an historical awareness of the apparel industry and the current workings of the industry in local, national and global contexts. They will identify the sectors of the industry from raw materials through to design, production and marketing to the consumer. Through market research, students will attend events, analyze local markets, and network with industry professionals.

FMRK 1151 Fashion Retail Work Experience  
Students will work 40 hours in the retail sector of the fashion apparel industry (paid or volunteer) in order to further their fashion marketing knowledge and skills. Through this exploratory retail work experience, students will identify various target markets, retail formats, and fashion categories. They will develop interpersonal skills and construct apparel-related knowledge in the fashion marketing industry.

FMRK 1205 Visual Communication for Fashion Marketing  
Students will develop their fashion communication skills in a visual context. They will explore the fundamental elements and principles of design, and apply them to current visual fashion marketing strategies. Students will experiment with visual concepts using fashion figures, terminology, and fashion products such as apparel and accessories. They will create a variety of fashion marketing images to increase their visual literacy in relation to prevailing industry formats.

FMRK 1215 Textile Science  
Students will develop their knowledge of how fabrics are created and incorporated into apparel products for effective fashion marketing communication purposes. They will examine how factors such as industry issues, sourcing practices, labeling laws, fabric finishes, and care instructions affect apparel design, production, and marketing decisions.

FMRK 1250 Fashion and Consumers  
Students will develop business strategies for local fashion retail and wholesale markets based on the supply and demand for fashion products and services. Through market research, students will gain further understanding of marketing plans and fashion start-ups. Students will investigate job opportunities and entrepreneurial ventures in sales and marketing in the local fashion industry.

FMRK 2105 Visual Fashion Merchandising & Promotion  
Students will explore visual concepts of fashion marketing and promotion in 2-dimensional and 3-dimensional formats. They will interpret the elements and principles of design as they relate to visual merchandising and fashion promotion. Students will identify current local and global trends in apparel, display, advertising, and promotion as it pertains to the fashion industry.

FMRK 2115 Fashion Forecasting  
Students will examine contemporary fashion trends to determine how sociocultural, economic, political, technological, and environmental movements influence the evolution of apparel and textiles. Through analysis of consumer trends and market segmentation, students will assess applicable influences from areas such as design, art, music, architecture and lifestyle and their impact on fashion.

FMRK 2120 Fashion Writing  
Students will examine techniques for effective writing in the context of fashion marketing and promotion. Students will practice various fashion writing techniques in areas such as digital media, advertising, public relations copy, editorial print, and web content. Students will apply research, critical thinking, and writing skills using case studies and industry profiles.

FMRK 2205 Fashion Buying  
Students will examine the financial aspects of merchandising and buying of consumer apparel products including pricing strategies, sales planning, purchasing retail inventories, and reporting. Students will also analyze consumer trends, practice merchandise management skills, and assess productivity.

FMRK 2215 Fashion Events and Promotions  
Students will learn to organize and manage a fashion marketing event including: event project management, research and design of on-site coordination, logistics, budgeting, promotion, fundraising, and evaluating the event's success. They will determine venue, theme, activities and will stage the event in the semester. Students will learn about publicity and will prepare media releases, public service announcements, and event communications plans.

FMRK 2240 Fashion Marketing Work Experience  
Students will conduct a 40-hour work placement in an apparel marketing organization. They will apply their knowledge of fashion marketing practices, develop contacts in the industry, and identify career opportunities as professionals in the field.

FMRK 2260 Entrepreneurial eCommerce for Fashion Marketing  
Students will identify key concepts of eCommerce for sales and marketing as part of the global apparel industry. Through exploration of eCommerce platforms, students will evaluate solutions for a variety of business models. They will investigate components such as performance metrics, electronic payment system, internet and privacy laws, and security issues in order to examine eCommerce applications for fashion entrepreneurs.

Note to Applicants

The University welcomes and encourages applications from women, visible minorities, Indigenous persons, persons with disabilities, persons of any sexual orientation, and persons of any gender identity or gender expression. If you require an accommodation through our hiring process, please include your request in the application email.

KPU is committed to protecting the safety and welfare of employees, students, and the general public, and upholding the reputation and integrity of the University. For this reason, final applicants will be asked to undergo a background check.

All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority. We thank all applicants for their interest in employment with KPU. Only those selected for an interview will be contacted.