Co-op, Brand Marketing – Shoppers Drug Mart, Winter 2024 Student
City : Toronto, Ontario
Category : Full time
Industry : Marketing
Employer : Shoppers Drug Mart®
Referred applicants should not apply directly to this role.
All referred applicants must first be submitted through Workday by a current Loblaw Colleague.
Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well®.
At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.
Term Length: 4 Months
Term Start: January 8, 2024
Term Date: April 19, 2024
Return to Office:
As of March 2022 Loblaw has adopted the following Hybrid working model (a combination of working between the office and remotely). Colleagues will continue working remotely up to 2 days a week, while spending the other 3 days in the office.
Based out of Shoppers Drug Mart Head Office at 243 Consumers Road, Toronto, ON
About Shoppers Drug Mart Marketing Team
As Canada's Leading Health, Wellness and Beauty Retailer with convenient stores located in virtually every neighbourhood, Shoppers Drug Mart makes everyday life easier for Canadians from all walks of life. Powered by our passion for customers, leading loyalty programs like PC Optimum, and full service in-house creative & media agencies, Shoppers Drug Mart Marketing Department closely collaborates with key functions such as Category Management and Merchandising to defend and grow our market leadership, build brand equity, implement promotions, collaborate with leading manufacturers on shopper marketing programs, and more.
What you’ll do:
Reporting to a Marketing Manager, you will be a key player responsible for coordinating and implementing a wide range of Shoppers Drug Mart's marketing activities, from brand building campaigns involving our charity foundation, to category marketing strategies, and shopper marketing programs partnering with leading consumer brands (eg. P&G, L’Oreal, Unilever, etc)
This role will work across two teams: the Personal Care & Cross-Category Team and the OTC & Community Investment Team
Work in a dynamic team setting, closely collaborating with a wide group of internal partners such Category Management, Merchandising, Operations, Shoppers Foundation for Women’s Health, Analytics, in-house agencies, and other businesses within the greater Loblaw organization such as President's Choice and No Name brand teams
Develop a strong foundation in brand management, insight/analytics and retail marketing through working on one of Canada’s most trusted brands - Shoppers Drug Mart
Have fun, be rewarded, and form lifelong industry relationships!
Executing briefs through the lens of the SDM brand
Organizing spreadsheets, product details, product images
Reviewing and approving vendor artwork (print and digital)
Create web & email schedules
User testing of digital assets (web & email)
OTC & Community Investment Tasks:
Execution of consumer brand marketing partnership programs that can include in-store, digital, and out of home tactics.
Execution of strategic campaigns on key categories and corporate charity initiatives
Creation of job aids and other process documents to make work more efficient
Personal Care & Cross Category Tasks:
Executing New & Exclusives strategy
Executing “Always On” social media strategy including providing input/feedback on concepts, sourcing products from vendors, attending pre-pros and photoshoots and facilitating stakeholder approvals
Proofing owned campaign execution (as required)
We're looking for Individuals who are:
Passion for brand building and marketing
Consumer- and customer-obsessed mentality
Strongly detailed oriented
Enthusiastic personality with ability to rally the team around a common goal
Organized and able to move quickly within a fast-paced environment
Exceptional interpersonal skills to effectively source information, obtain approvals and build relationships
Resourceful, self-starter and proactive
Collaborative teammate with strong communication skills
What you’ve done:
Demonstrated passion for customer & consumer-centric retail and brand marketing
Demonstrated proficiency with Word, Excel and PowerPoint
How you’ll succeed:
At Loblaw, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections.
If that sounds like you, and you are open-minded, responsive to change and up to the challenges provided in a fast-paced retail environment, apply today.
At Loblaw, we respect the environment, source products with integrity and make a positive difference in the community. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers.
Loblaw recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization.
Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.
Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.
If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.
We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.